Challenge: As one of the most distinctive jewellery brands in the region, keeping the image always eye-catching with countless limitations.
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Result: A never-ending fight, and everybody can see the brand image is indeed improved from year to year. The evolution of the brand involved many different projects with a wide range of skills. It is all around, from brand visuals (online / offline), retail store design and decoration, roadshow setup, VM, packaging design and even strategy of customer interaction.
Result: A never-ending fight, and everybody can see the brand image is indeed improved from year to year. The evolution of the brand involved many different projects with a wide range of skills. It is all around, from brand visuals (online / offline), retail store design and decoration, roadshow setup, VM, packaging design and even strategy of customer interaction.
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- duties : Branding, Art Direction, Graphic Design, Packaging Design, VM, On/Offline, Project Management -
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/// BEFORE vs AFTER ///
